This introductory course will provide all the steps necessary to market and sell your indie game to yield the best results in the marketplace.

Learn everything necessary to market your indie mobile game utilizing industry standard analytic workflows taught by a AAA game professional with university level accredited instruction!  

We will cover the following core skill sets:

• Over 3.5 hours of video content featuring more than 30 lessons.
  
  
• Audience Targeting so that you attract and grow successfully from day one of your game or app launch.
  
  
• The importance of app store seo so that your game is easily found and grows organically.
  
  
• Best practices for paid marketing, organic content marketing, and guerilla marketing tactics that convert.
  
  
• Company Branding Best Practices.
  
  
• The basics of creating a website that is professional and attractive to make your content stand out from the competition.
  
  
• Game trailer creation best practices to grab your audience’s attention for higher conversion.
  
  
• How to network with journalists, create engaging campaigns to create buzz around your product launch.
  
  
• User engagement fundamentals for long term retention in your user base.
  
  
• Effective methods to implement monetization and convert your audience effectively with strategic, limited, and seasonal offers.
  
  
• Understanding how to track your successes and failures to adapt to the evolving marketplace demands.
  
  
• Best practices for attending conferences and growing your visibility globally.
  
  
• 9 Downloadable Resources to enhance your learning experience!
  
  

We’ll be covering all the workflows and best practices that top tier indie gaming studios of today use to create, market, and sell all of your favorite titles!